Network Marketing Objections And How To Overcome Them
Truth is, network marketing objections happen at all levels of the business. Whether you be a brand new distributor or representative. Or, a seasoned professional earning 6+ figures annually (or monthly for that matter). The difference is how they are handled. Your posture, your confidence, and frankly the way you respond will often dictate what happens next.
You see, the plus side to network marketing objections are that the prospect hadn’t completely brushed you off. Technically speaking, the fact they are even asking or responding – objection or not – shows that they may just want to know a little more.
Network Marketing Objections and How to Handle Them
In today’s post, I wanted to outline some of the most common network marketing objections we see in network marketing (and direct sales). And, offer some suggestions or ways of handling the objection(s).
‘I just don’t have the time’
I understand how you feel. (show empathy) I felt the same way when I got started. I was (insert career here) full time, and working this business very part time. But that’s not uncommon. We’ve found that most people work this business on very part time hours. It is more a matter of working it into your everyday life on your own time! Truth is could be as little as 10-15 hours per week.
This is a great place to share your own story, or of others you know that are working a full-time job and are working the business on the side, or part time. (Remember: facts tell, stories sell in this industry)
‘I am not good at sales’
That’s good news then! I’m not looking for salespeople! I am not a salesperson either. I’m in the business of simply, sharing. Be it our incredible wellness products and the possibility of becoming a turn key entrepreneur with an International company!
I’m looking for passionate people that when they love something they’ll share it. I can see you have your doubts, and that’s normal – but I want to assure you when you decide to join us I will be training you! If I didn’t think you could do this, we wouldn’t be talking!
Most people who are in the network marketing arena, and who have become experts at handling network marketing objections, spend more time helping and serving others than they do sales. It is important for people to understand that yes, it is a sales business – however as I demonstrated in the objection handle, it is more about sharing something they already love.
‘Pretty sure I don’t know anyone who would be interested’
Again, tell a story. Stories are powerful! This is where you could share with them your own story. Touching on when you started my business. How life was, career was, etc. And, how you discovered through the profession and proven system, you were able to expand your network and not only meet new customers, and distributors, but also new friends!
If you have a success story of your own, it won’t hurt to brag about it a little here – but try to keep in mind not everyone is like you or me, wanting to earn multiple 6-7 figures annually.
Consider saying something like; What I love most about this business is that it’s not necessarily who you know, but people you’ll meet, and be referred to! Plus, this business is a great way to get to know people as well.
‘I don’t want to annoy my family and friends’
Thank goodness! Reassure them along the lines of, ‘I don’t want you to bug your friends and family either!’
After all, that is not what network marketing should be about. Share what it is you’re doing and even how you might pick their brains to see if there’s anyone they know this would be great for.
I find what people have the need for and then I try to fill that need whether it be with our product or a need for extra income. I simply use a referral approach, asking them who they know! You might be surprised how well this objection handle works. A lot of the time the answer is that it sounds more like them instead of offering a referral.
‘I can’t afford to get started’
Empathize here – Try a phrase similar to; ‘I can appreciate that. Many people are in the same place because of lack of employment, or inflation costs’
This is an ideal place to remind them that because money is tight, this is all the more reason to get started!
If your company offers fast start bonuses – talk about them here. This will provide a way for them to understand how to get a quick return on their investment. If this is still not a viable option for them, you could introduce to them ways they could afford to. Don’t allow lack of funds become an objection. Suggest a garage sale, or selling some older unused items on eBay. There are a ton of ways to make some quick cash – and the ones who do this will likely become stars in your business. I mean, look at the story they have already begun creating!
Moving from Objections to Closing
After answering their questions, or offering them a different perspective – this is where you want to move onto the close. Don’t be shy about it either. This is a place that it is OK to be direct (not pushy). Maybe, you want to try an oldie but a goodie ‘on a scale from 1-10 where do you see yourself?‘. If the answer is midway (or higher) ask them what they need to get to a 10.
Try to remember this; you can never say the wrong thing to the right person. And, you can Never say the right thing to the wrong person.
Some people simply won’t be for you, or for your opportunity – and that’s OK.
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And, definitely, check this out in the event you are looking to see how it is I have changed my life through the Network Marketing Industry over the past 12 years (and how you can too!)