How did Steve Jobs become one the world’s most-revered business visionaries?
It wasn’t for his engineering. He never did any. Another Steve—Steve Wozniak—built the first Apple computers.
It wasn’t for his designs. The iMac, MacBook, iPod, iPhone, iPad, and nearly all flagship Apple products were designed by a man called Jonathan Ive.
It wasn’t for his programming. Truth be told, he couldn’t code.
So the question is…
How did Steve Jobs come to define Apple, the most valuable company on earth?
You might be able to guess the answer.
COACH. TRAINER. HOME BUSINESS ENTREPRENEUR.